Bringing game to IOT: DESIGNING for behavioral change

Tim Laning

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Tim talks about:

Serious gaming (he has a great passion for it) and its role in the medical world, care and education.



Tim Laning is co-founder, co-owner and CEO of Grendel Games, a serious game development company based in the Frisian city of Leeuwarden, the Netherlands. He was also the driving force behind the game development and design course at the NHL University for Professional Education, the G-Ameland Festival, the Next-Gen Art Event and the initial ideas for Gameship, a facility for research and development of video game technology.

His company focuses on applying the inherent entertainment quality of video games to achieve sustainable change within and for society, in the domains health care, water & electricity, education and cultural heritage. The emphasis of the company lies in the medical field. To Tim, cross-pollination is the key to innovation, and the least likely combinations of industries sometimes yield the best results.